Effective Business Writing – Training Course Outline
Most people write business documents on a daily basis: emails, reports, meeting summaries, minutes or other business correspondence. Learn how to create business documents in Plain English that say what you mean and achieve the results you want. This document writing training course not only covers the basics of how to improve your writing skills but also how to achieve the right result from your written correspondence.
What you will learn on this business writing training course
By the end of the course, you will know how to:
Write all of the most common types of business documents in Plain English
Structure your business documents effectively
Avoid common grammatical mistakes
Use Plain English - write in a clear, concise style
Get your message across convincingly
Give your business documents that final polish before you send them
What our customers say
“I was very impressed with Giulia. She was very knowledgeable and presented in a friendly yet precise style. The course content was excellent.”
KA, George Wimpey Plc.
“Very useful and excellent documentation.”
“The course was interactive and the examples were relevant. The module on passive vs active was particularly helpful.”
RB, Tenon Group plc
How we deliver the business writing course
It is available as an open course in London or a private tutor-led course at your premises.
A two-day instructor-led training session. You will cover all the course contents in the two-day version. In addition you will have the opportunity to do more exercises and have more time working on documents you bring to the session, with the trainer’s help.
A one-day instructor-led course. We cover the Core Modules, plus one or two of the remaining ones, so you can choose those most relevant to your organisation’s requirements.
We deliver our Effective Business Writing course at venues in central London, all easily accessible by public transport. All the rooms have natural daylight, independent air conditioning and free Wi-Fi.
If your journey into London means an early start, don't worry; on your arrival you can have a light and tasty breakfast of fresh bread, pastries, cereals and fruit. Throughout the day there's an endless supply of freshly brewed coffee and speciality teas as well as chilled water, fruit and homemade snacks.
Business Writing Training Course Contents
Core content you will cover on a one-day intensive course
1. General principles of business writing
Clarifying your objective – know where you’re going and you’ll know when you’ve arrived
Quick and clear messages – six questions to clarify your thinking
Who is going to read your document? Knowing your reader helps you pitch your message
Apply our eight principles of good business writing to work you bring with you, with advice from the course presenter
2. Good writing techniques for business correspondence
When you book we send you a questionnaire which we ask you to return to us before you attend the course. This enables our Trainers to assess your needs in advance.
The best sequence of delivery reflects your contents
Structuring your text – layouts to support content and draw the reader in
British Vs American English
How to ask for things without starting a long sequence of replies to replies
How to give bad news – being up-front and empathising
Responding to complaints – when you are at fault; when you wish to make a concession; standing firm; what to avoid
Writing letters of complaint – useful phrases
3. Writing emails
Why have email etiquette?
Email etiquette for header fields – subject lines, content, forward and reply
Technical issues – signature files, attachments, elaborate fonts can work for or against you
Choosing the right structure for your content and objective
Email style counts – it still represents your business!
Sending the right message – what your email could be saying about you
How to minimise flaming by recognising ambiguous content and knowing when to use the phone instead
4. Writing reports
Organising your content for easy comprehension
Some useful techniques for longer documents
Structuring your report – standard elements and variations
Checklist for structure – does it support your content?
Avoiding writer’s block: the mindset for drafting
5. Writing agendas, minutes or meeting summaries
Want Something a Little Different?
Give us a call today and we will tailor a course to suit you!
Benefits of good minute taking
Agenda – layout and contents to facilitate minute taking
Layout and style of minutes
Preparation to take the stress out
Recognising facts from chatter
Knowing what to include
6. Editing your work
A top-down approach to improving text – edit like a reader
Effective transitions – holding the flow of thought
Tips to maximise impact
Polishing the words – thinking about tone and readability
Spelling – why you shouldn’t rely on the spell checker
Proofing your work – tricks to help you see what’s really there
Supplementary content you will cover on a two-day interactive workshop
7. The BASDELL business writing model
An easy to remember formula that covers the main elements to consider when writing business documents
8. Managing emails
Is it your in-box or your total filing system?
Analysing and processing your email
Staying on top
9. Gathering and sifting information
The four main sources of data and the benefits and risks of each
Gathering information and how to get input from others efficiently
10. Writing letters
Layouts for letters – address, contact details, salutation
Main part of letter – structure, tone, style
Closures and enclosures – standard forms
11. Avoiding common problems with grammar and punctuation
Making verbs and nouns agree
Sentence order for easy understanding – how not to confuse your reader
A round-up of the most common mistakes, why they occur and how you can avoid them
Full stops, question marks and exclamation marks
Using the comma correctly
The difference between colons and semicolons and when to use them
Apostrophes in contractions, unusual plurals and possessives – including Plain Words’ Foolproof Flowchart for possessive apostrophes!