Writing Training

Helping companies to communicate better

This is a summary of our most popular training courses. For further information on costs or a course outline – please contact one of our training consultants on +44 (0)1635 202013 or email

Structuring and Writing Reports

This one-day course has been designed specifically for people who are required to write technical or business reports. It takes you step-by-step through the principles and processes involved in producing an effective report.

By the end of the course, you will know how to:

• Target your audience and analyse their needs
• Gather your data and select the relevant information for your audience
• Structure your writing to maintain your readers’ attention
• Select words and phrases that will aid and not confuse the readers
• Edit your draft for maximum impact

Effective Business Writing

Most people’s work involves writing letters and emails so almost everyone would benefit from this one-day course. Learn how to improve your writing skills but also how to achieve the right result from your written correspondence, whether you're trying to sell your product or service, or need to convince your boss that your bright idea will work!

By the end of the course, you will know how to:

• Structure your correspondence effectively
• Avoid common grammatical mistakes
• Write in a clear, concise style
• Get your message across convincingly
• Give your document that final polish before you send it

Brush Up Your English

Not only do bad grammar and punctuation make even the simplest document harder to read but they also reflect badly on the writer. A recent, informal survey found that a reader’s perception of the writer’s IQ falls by five points with every grammatical mistake. In other words, grammatical mistakes can make you appear less bright to your colleagues, boss and clients than you actually are!

By the end of the course, you will know how to:

• Avoid common grammatical mistakes
• Construct simple and complex sentences without using unnecessary words and phrases
• Use punctuation properly ? and learn why it's necessary to do so
• Avoid commonly-confused words or miss-spelt words
• Make your documents more interesting to read
• Write good business correspondence that conveys your meaning accurately and professionally

Writing Winning Bids and Proposals.

This two-day course covers essential writing techniques but has been designed specifically for people who have to produce sales proposals or bids under pressure.

It focuses on the task of putting together a large document in a short space of time and is packed full of tips from authors with experience of working on successful bids for major companies.

By the end of the course, you will know how to:

• Use a ‘story board’ to plan your bid document
• Gather and structure the wide range of information that makes up a bid
• Write in a style that motivates your customer to buy!
• Write an Executive Summary
• Get the best out of writing tools and templates

Writing for the Web

The Web presents a number of challenges to writers, not least of all ensuring that visitors can find the information they are looking for and that it’s easy to read. This course has been designed for people who want to write effective web-based documentation, either from scratch or based on existing material in a paper format.

By the end of the course, you will know how to:

• Design and develop effective content for different types of reader
• Communicate complex information and minimise queries
• Structure information effectively for online access
• Organise content into modular units that will improve the way your organisation captures, shares and manages knowledge
• Build navigation structures that relate to people’s needs for information
• Avoid ‘flat’ information – where every piece of content has equal importance and is therefore difficult to search
• Sequence content – sequencing needs to be relevant but flexible allowing visitors to surf but not get lost
• Create reusable information – content must address the needs of all visitors regardless of how they access it
• Maintain information – writers need easy ways to keep content accurate and up to date. With many contributors, there is a need for standards of design, navigation and presentation

Designing and Writing Technical Documents

This two-day course concentrates on the principles and processes involved in communicating technical information effectively, whether to the layman or the expert. If your job involves writing technical overviews, instructions, procedures, training courses, reference material or manuals this course is for you.

By the end of the course, you will know how to:

• Produce a documentation plan, including estimates and schedules
• Design and structure the document by analysing the readership and selecting the right information
• Write clearly and in the correct style for your readers
• Help readers find information by using ‘signposts’
• Use layout, typography and illustrations to help get your message across
• Check your own drafts
• Get the best out of writing tools and templates

For further information on costs or a course outline – Please contact one of our training consultants on +44 (0)1635 202013 or email